Known as "the softest place on earth", Coed Monkey is a custom apparel company that knows a soft t-shirt is an experience to be enjoyed. Founded by Bill Svoboda in his dorm room in 2004 after a custom t-shirt experience gone bad, Coed Monkey is committed to making the process of creating and ordering custom t-shirts easy and enjoyable. Driven by their philosophy that soft is important, Coed Monkey helps their customers turn their ideas into masterpieces, making them an essential extension of their brand.
We were originally approached by Coed Monkey for a site redesign and platform upgrade, but quickly realized that the site needed to be entirely rebuilt to meet their business needs. We rebuilt their existing Magento platform to ensure adherence to modern eCommerce best practices while also delivering an entirely new responsive design.
New site functionality included implementing a blog, reworking the site navigation with enhanced category and product pages.