Systems and Data Audit

Systems and Data Audit

What it is: A systems and data audit is the process of reviewing all the platforms, integrations, and data flows within an ecommerce ecosystem. It involves examining how systems communicate, where data lives, and how clean, consistent, and secure that data is across the stack.

Why it matters for ecommerce merchants: In ecommerce, data is the fuel for every decision—marketing campaigns, inventory management, customer experience, and revenue forecasting. If systems don’t talk to each other or if data is messy, merchants risk inefficiency, lost sales, and poor customer experiences. A systems and data audit ensures a solid foundation, helping merchants build growth strategies on accurate, trustworthy insights.

Challenges:

• Uncovering hidden silos—data often lives in disconnected platforms or spreadsheets
• Ensuring data accuracy across product catalogs, customer records, and transactions
• Balancing security with accessibility for teams who need to use the data
• Managing complexity when multiple legacy systems or integrations are in play