Year in Titan 2025

Welcome to our Year in Titan. Grab a coffee (or a pint), get comfortable, and settle in. This is the story of a year filled with big ideas, fast launches, hard work, good laughs, and more green than you’d expect. Without further ado, here it is your Year in Titan.

Slacks Sent: Slack remains the beating heart of Titan operations. It’s where questions get answered, ideas get sharpened, celebrations get louder, and memes get very specific. Thousands upon thousands of messages later, Slack continues to prove that collaboration doesn’t sleep—and neither does our ability to communicate clearly, quickly, and occasionally with a perfectly timed gif.

Haircuts for Darin Zero haircuts. Zero regrets. When asked about it, Darin offered this wisdom: “You don’t need a haircut if you nourish your ends well.” And honestly? That kind of confidence sets the tone. Consistency. Commitment. Moisturization. Leadership comes in many forms.

Tasks Completed in Jira Behind every big win is a long list of boxes getting checked. Jira tracked it all—features built, bugs squashed, improvements made, and “one more small thing” requests actually finished. These completed tasks represent planning, prioritization, collaboration, and follow-through. Not the flashiest stat on the list, but one of the most important. Because nothing launches, scales, or succeeds without the work getting done.

Emojis Added This Year Emojis are more than decoration—they’re tone, context, and culture. This year brought a fresh batch of expressive icons to our conversations, helping us celebrate wins, react instantly, and say a lot without typing much at all. Communication, but make it fun.

Most Messages Sent by ONE Titan One Titan alone accounted for roughly 10% of all Slack messages sent this year. That’s not chatter—that’s leadership, responsiveness, and being absolutely locked in. Questions answered. Threads followed up. Conversations moved forward. If Slack had a “most valuable communicator” trophy, this Titan earned it.

Photos ‘o’ Dogs in Slack Workplace culture matters—and nothing boosts morale quite like a surprise dog photo mid-day. Slack channels were blessed with puppies, seniors, goofy grins, and “how is that a comfortable sleeping position?” moments. Productivity went up. Serotonin levels skyrocketed. Science probably backs this.

People Down the Batpole The Batpole isn’t just an office feature—it’s a rite of passage. Each trip down marked a moment of courage, curiosity, or celebration. Some graceful. Some… less so. All legendary.

Pints Shared Some conversations are better with a pint in hand. Whether celebrating wins, welcoming new faces, or just enjoying time together, these moments mattered. Relationships were strengthened, laughs were shared, and no one kept an exact count (for good reason).

Titan Quotes Some quotes were inspirational. Some were accidental comedy. All were peak Titan. From meetings to Slack threads to off-hand remarks that deserved to be immortalized, the things Titans say continue to capture the personality, heart, and humor of this team. If there’s one thing we do well (besides ecommerce), it’s saying something memorable.

Money Raised for Good Giving back is baked into who we are. This year, Titans showed up for causes that matter, raising real dollars for real impact. Whether through events, initiatives, or sheer generosity, this was one more reminder that success isn’t just measured in revenue—it’s measured in how you show up for others.

Hours Billed Behind every launch, optimization, campaign, and strategy session is focused effort. A lot of it. These hours represent deep thinking, problem solving, collaboration, and execution—all delivered by Titans who take ownership and pride in their work. The result? Real progress for our partners and real momentum for their businesses.

Case Studies Launched We don’t just do the work—we document it. Case studies launched this year showcased real challenges, smart strategy, and measurable outcomes. These stories aren’t fluff. They’re proof of what happens when business-first thinking meets execution that actually delivers.

Visitors in Office The Titan office stayed busy—in the best way. Clients, partners, friends, and future Titans walked through our doors, turning meetings into conversations and conversations into connections. There’s something powerful about gathering in the same space, and we leaned into it hard.

Job Fair Attendees We showed up to meet the next generation of Titans. Conversations were had, questions were answered, and potential futures were explored. Talent spotting isn’t about resumes alone—it’s about curiosity, energy, and culture fit. We saw plenty of all three.

Students in Office Opening our doors to students is part of investing in what’s next. From tours to conversations to hands-on exposure, these visits sparked curiosity and showed what ecommerce careers can really look like. Today’s students, tomorrow’s industry leaders.

Jerseys in the World Every Titan earns their jersey after a full year on the team. It’s not just swag—it’s a milestone. It represents commitment, growth, and officially being part of the Irish Titan legacy. Each jersey out in the world marks a Titan who’s put in the work, embraced the culture, and proven they belong. When you see one worn, you’re looking at a year of impact stitched right into the fabric.

LinkedIn Followers Our community kept growing. More followers means more people tuning in for insights, wins, lessons learned, and the occasional perfectly on-brand post. It’s a signal that what we’re building resonates—and we’re just getting started.

Times the Color Green Was Mentioned Green isn’t a color at Irish Titan—it’s an identity. It showed up in conversations, designs, jokes, decks, and probably dreams. Mentioned daily, embraced proudly, and never once questioned. Green all day. Green all year.

Pots ‘o’ Coffee Coffee wasn’t just consumed at Irish Titan this year—it was deployed strategically. From early-morning standups to late-day problem solving, coffee powered ideas, decisions, launches, and the occasional “wait… what if we tried this?” moment. If there’s a direct correlation between caffeine and creativity, we are living proof. Our mugs were full, our brains were buzzing, and somehow… we still slept at night (sometimes).

Fastest Launch From kickoff to go-live in just 7 weeks, this was speed with intention. No corners cut. No chaos. Just tight collaboration, clear priorities, and a team that knows how to move. This launch proved what happens when strategy, execution, and trust line up—things ship faster, smarter, and better. Blink and you might’ve missed it, but the impact is very real.

If you made it this far, congratulations, you’ve officially completed our Year in Titan. It was loud, fast, thoughtful, hardworking, and occasionally held together by caffeine, Slack notifications, and sheer determination. Thanks for being part of the ride, the wins, and every moment in between. Same Titans, bigger plans, greener goals, with absolutely no intention of slowing down.